What We Bring

Helena Wayth

Global brand and business experience with a sustainability and social impact lens

Helena Wayth

Helena Wayth is the founder and driving force behind A Bird’s Eye View. She brings 18+ years of experience in global organisations such as L’Oréal and Unilever ranging from managing big budget brands to leading small entrepreneurial start-ups.

Her breadth of senior strategic and operational leadership experience spans markets (Asia, Europe, US, UK, Africa), sectors and cultures.

In more recent years Helena worked with several International NGOs including Oxfam and Marie Stopes at a strategic, programme and community level.

She sits on the Board of two International Non-Profits, PATH and Practical Action, which focus on developing and scaling solutions for global health and technology equity to create systems change.

Helena holds a Non-Executive Director Diploma, Masters in Sustainability and Responsibility and a bachelor’s degree in Business and Marketing.


What We Deliver

Fresh thinking and market-based collaborative solutions to help organisations thrive in a sustainable future