We were fortunate to work with ABEV on two very distinct projects. The outcomes of both projects were transformative for Bridge Farm Group and took full advantage of Helena’s expertise in strategic development, leadership and brand.
As a business with a small team and great ambition, Helena’s involvement brought a fresh perspective to a key strategic project. She worked with us to develop a sustainability framework and style of communication that was respectful to our heritage but also reflected the business we are transitioning into.
Helena then appraised and help strengthen our wellness brand. Very quickly Helena’s sector and brand experience was evident, but also her high level of attention to detail. She was an invaluable asset to the process, helping to elevate our wellness proposition to a highly relevant, consumer-centric brand.
I have personally gained a great deal through the process of working with Helena. It’s helped shape my thinking and level of preparedness for growth journey we are on.