Posted by Leslie Pascaud on TriplePundit, this article shares several creative ways forward-thinking companies are able to increase water conservation, increase profit and build brand image.
“Only a few years ago, no one seemed to notice or care how much water it took to make things. But as the world has gotten thirstier, our water-wasting practices are coming back to haunt us. Today, 1.2 billion people, or almost a fifth of the world’s population, live in areas of water scarcity, and, according to the U.N., this number will climb to almost 2 billion by 2025. Water use has been growing at more than twice the rate of population increase in the last century, and climate change has exacerbated the problem.”
Click here to read the full article: Brands Address Global Water Crisis with Win-Win Strategies