09 Apr Worn Again Joins Forces with H&M, Kering to Create Circular Resource Model for Textiles

Worn Again Joins Forces with H&M, Kering to Create Circular Resource Model for Textiles

Posted on Sustainable Brands, this is a great example of technological breakthrough and and disruptive innovation, driven by unwavering tenacity and vision, and brought alive through partnership.

“After years of searching for a solution to the worldwide problem of textile waste, pioneering textile upcycler Worn Again has joined forces with fashion retailer H&M and luxury, sport & lifestyle group Kering to bring to market a revolutionary innovation in clothing production and recycling.

In 2014, the global production of polyester filament and cotton fiber was approximately 65 million tonnes, with demand expected to grow to 90 million tones by 2020. To address this, and the growing issue of clothes-to-landfill, Worn Again has developed a first-of-its-kind textile-to-textile chemical recycling technology that is able to separate and extract polyester and cotton from old or end-of-use clothing and textiles. Once separated, the aim is for this unique process to enable the ‘recaptured’ polyester and cellulose from cotton to be spun into new fabric, creating a circular resource model for textiles.”

To read the full article click: Worn Again Joins Forces with H&M, Kering to Create Circular Resource Model for Textiles | Sustainable Brands.

Image credit: Vogue Fabric Store